“During the two week campaign, we had absolutely no issues with the streaming – reliability was top notch…Having 100% uptime during the whole campaign took a lot off my shoulders… We’ll definitely use Influxis again for our upcoming projects requiring video streaming.”

- Dimitry Bentsionov, Senior Creative Engineer,
Deeplocal for National Geographic

Challenge:

To promote its Expedition Week TV-series, National Geographic wanted to provide a unique real-time interactive experience for its online fans. So, with the expertise of Deeplocal, it came up with an idea to allow these online fans to “web-control” a model train set and “explore” the miniaturized versions of the four environments inspired by the TV-series – Victorian London, the Himalayas, Papua New Guinea and the ancient Rome – in search of hidden artifacts.

Solutions:

Influxis provided:
• Dedicated Flash Media Server hosting
• Live event streaming

Results:

Ultra low latency was the key.
Dubbed “Mission Expedition”, the two-week interactive campaign enabled the players on their computers to “web-control” the model train and its mounted camera for the “locomotive engineer’s POV”. The players were also able to take snapshots of the discovered artifacts. For a seamless and smooth playing experience, the streaming latency had to be minimized; and Influxis was able to provide an ultra low latency environment through its dedicated FMS server network.

Technical expertise at every step
Influxis’ sales and engineering staff provided expert customer support from very early questions, to project implementation, to actually playing the game. During the entire campaign period, Deeplocal was able to have 100% uptime for an uninterrupted playing experience for the online fans.

This unique “web-robotics” event generated pre-broadcast buzz that was translated into increased TV-series viewers.

Photos: http://www.deeplocal.com/projects/5